Shelly Beach, Sydney, Australia Hi Reader, Happy (almost) Canada Day 🇨🇦. I'm excited to see some fireworks over Toronto tomorrow. Here are three updates before we dive into the newsletter: 🤖 I've been looking into Plai which promises to run better ads with AI on FB, LI, IG, etc. Have you tried it out? I'd love to hear about your experience. 📊 ConvertKit finally upped its analytics game by offering an in-built dashboard powered by Segmetrics (for anyone on the Creator Pro plan). Very...
3 months ago • 5 min read
A castle out of a fairy tale in Potsdam, Germany Hi Reader, Here are three updates from me before we dive into the newsletter: 🙋♀️ Did a fun AMA on Reddit about what I learned writing the Forte Labs newsletter for the past 2.5 years. ❤️ I'm 2 weeks into the Art of Accomplishment Master Class. Never experienced such a supportive and safe online course environment before. 🇪🇺 Just returned from a wonderful trip home to Germany and the Netherlands. Anyone else following the Euro Cup? Now, here's...
3 months ago • 2 min read
Flying over the Teotihuacán Pyramids near Mexico City last weekend Hi Reader, Here are three updates from me before we dive into the newsletter: 📫 I'm renaming this newsletter Course Creator Lab to align it with my website. Keeping things simple! 📨 Over the last months, I worked with Brennan Dunn's Slice & Dice agency on a new personalized email funnel for Building a Second Brain. Now it's finally live! Can't wait to share the results with you and what I've learned in the process. 🕸️ My...
4 months ago • 8 min read
Hi Reader, 🥁🥁🥁... Course Creator Lab is now live and got a brand-new look. It has finally grown up from a public Notion doc to a real website, featuring my blog and free templates (for now). I'm working on including an expert directory and swipe file to provide you with more awesome resources for growing your education business. What do you think? Curious to hear your first impression. Now, here's what I want to share with you this week... Alex Hormozi’s 6 Content Lessons From Gaining 7.8M...
4 months ago • 4 min read
Hi Reader, I reaaaally wanted to unveil my fully revamped coursecreatorlab.co site to you today. But connecting the domain to the new Squarespace site is taking longer than expected...so it has to wait until next week. Meanwhile, I've added a new "Question of the Week" section below. As an avid journaler, I appreciate great questions that make me think and I want to share my favorite ones with you. If you have go-to journaling prompts you love, please hit reply! Now, without further ado,...
5 months ago • 3 min read
Hi Reader, I've been obsessed with the Art of Accomplishment podcast lately, recommending it to anyone I meet (and now you). Joe Hudson and co-host Brett Kistler dive deep into everything personal growth (emotional fluidity, limiting beliefs, relationships, connection, decision-making, etc.) Here are three of my favorite episodes which are a great start: How Can I Make Better Decisions? Introduction to VIEW (THE state of mind to be in) How Relationships Reveal Us As promised last week, I'm...
5 months ago • 4 min read
Hi Reader, I spent 3 days last week in Atlanta at the GrowBIG business development training. My first in-person training experience since 2016 (!) and I absolutely loved it. I highly recommend you check it out if you're selling B2B. I'll write in the next newsletters about what I took away from the course. Now, here's what I want to share with you today... Free Notion Template: The Ultimate Social Media Hub When I hired a Social Media Writer at Forte Labs last year, I created a dedicated...
5 months ago • 1 min read
Hi Reader, Happy Sunday! Hope you're well. We officially announced the first-ever Second Brain Summit in LA this October. While I'm excited for the event itself, I'm also enjoying learning about marketing in-person conferences. If you have any tips and insights, let me know! Today's newsletter is the next in line in my mini series on hiring. I already shared a comprehensive job description of what a marketing role in your business might entail and how to think through who to hire. Let's dive...
5 months ago • 5 min read
This sunset from my time in Papua New Guinea popped up in my Google Photos. Hi Reader, Happy Sunday! Hope you're well. I spent my weekend doing my first quarterly review of 2024. I love this ritual because I get to see what all I've accomplished during these weeks that just rushed by. Here are my highlights... 💼 Work/business: Completed an overhaul of the Building a Second Brain Foundation course (from sales page to curriculum) 🏋️ Health/Fitness: Earned the red belt Krav Maga (black is next!)...
6 months ago • 4 min read